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Diploma In Search Engine Optimization(M-SEO-4072)

  • Last updated Apr, 2026
  • Certified Course
₹13,499 ₹19,499

Course Includes

  • Duration1 Year
  • Enrolled0
  • Lectures200
  • Videos0
  • Notes0
  • CertificateYes

What you'll learn

The Diploma in Search Engine Optimization (SEO) is an advanced program designed to provide in-depth knowledge of website ranking and digital visibility. This course is ideal for students, freelancers, and business owners who want to master SEO strategies and build a strong career in digital marketing.

The program covers all major aspects of SEO including keyword research, on-page optimization, off-page techniques, and technical SEO. Students also gain practical experience using tools like Google Analytics web analytics service and Google Search Console to track website performance and improve rankings.

The course is delivered through theoretical lectures, practical training, live projects, and regular test series, ensuring real-world exposure and skill development. Learners will work on website audits, content optimization, and backlink strategies to gain hands-on experience.

By the end of the diploma, students will be able to plan, implement, and manage complete SEO campaigns. This certification opens career opportunities such as SEO specialist, digital marketing executive, content strategist, and freelancer, helping students become job-ready in the growing digital industry.

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Course Syllabus

Module 1: Introduction to SEO

  • Basics of Search Engines
  • SEO Concepts & Importance
  • Search Engine Algorithms Overview

Module 2: Website Planning & Structure

  • Domain & Hosting Basics
  • SEO-Friendly Website Structure
  • URL & Navigation Optimization

Module 3: Keyword Research & Analysis

  • Keyword Types & Selection
  • Competitor Analysis
  • Keyword Planning Strategies

Module 4: On-Page SEO

  • Meta Tags Optimization
  • Content Optimization & Headings
  • Internal Linking & URL Structure
  • Image Optimization

Module 5: Technical SEO

  • Website Speed Optimization
  • Mobile Optimization
  • Sitemap & Robots.txt
  • Indexing & Crawling

Module 6: Off-Page SEO

  • Backlink Building Techniques
  • Social Bookmarking
  • Directory Submission
  • Guest Posting & Link Building

Module 7: Content Marketing

  • SEO Content Writing
  • Blogging & Article Marketing
  • Content Strategy & Planning

Module 8: SEO Tools & Analytics

  • Website Analysis using Google Analytics web analytics service
  • Google Search Console
  • Performance Tracking & Reporting

Module 9: Local SEO

  • Google Business Profile Optimization
  • Local Listings & Citations
  • Reviews & Ratings Management

Module 10: Advanced SEO Techniques

  • Competitor Analysis Tools
  • Advanced Link Building Strategies
  • SEO Updates & Trends

Module 11: Practical Training & Projects

  • Website Audit & Optimization
  • Live SEO Campaigns
  • Case Studies & Assignments
  • Weekly/Monthly Tests

Module 12: Final Project & Certification

  • Project Submission
  • Final Assessment 


Course Fees

Course Fees
:
₹19499/-
Discounted Fees
:
₹ 13499/-
Course Duration
:
1 Year

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